May 142011

Leica Under The Bridge

Every year Leica hosts workshops

and rents their cameras so people

can test out the high priced gear

without the mental torment of

spending a few thousand dollars.

This weekend Leica is in DUMBO

Brooklyn with a few M9′s, Summarit

lenses, and some X1′s.

Under The Bridge Adam Marelli Leica

Under the bridge, not quite Dumbo but you get the idea. Leica M9 & 28mm Elamrit f 2.8. 4 seconds, f 8.0, ISO 160.  © Adam Marelli.

Questions To Make Leica Crazy

Whenever I go to a Leica event the same questions always come up for customers.  If you are a first time Leica buyer the questions are different than a current owner, but either way the list of questions does not change much.  Leica employees are a bunch of saints because they are always on the defensive of the high price tag, slow production, and mysterious releases from Solms.  And while Sherlock Holmes might not be able to uncover the next new product from Leica, there is no harm in asking yourself.  Or if you  just want a good laugh listen for these questions next time you are at a Leica Booth.

Questions from First Time Buyers

  • Why are Leica’s so expensive?
  • Does an M9 comes with a lens?
  • Will you throw one for me anyway?
  • Do Leica’s go on sale?
  • Can I use my Canon lenses on an M camera?
  • Why isn’t the M-Camera auto focus?
  • Are the Leica compact cameras better than the Panasonics?
  • Why is the M9 so heavy?
  • My friend told me Leica’s are the best cameras, is this true?
  • Why would anyone want to use a lens from the 50′s on a new digital camera?
  • Do people really buy these things? (I swear I have heard this about the Noctilux at least a dozen times)


Questions from Leica Owners

  • Why didn’t the M9 come with a sapphire screen?
  • Will Leica ever go to a CMOS sensor with live view?
  • The high ISO of the M9 is bad, when are you fixing this?
  • Have the engineers fixed the red corners on the wide angle lenses yet?
  • Will the battery life be better on the next M9?
  • When is the M9 part 2 coming out?
  • Will the M9 ever come down in price?
  • Will there ever be a solution for the R lenses?
  • Why are there no lenses in stock?  I want a 50mm f 1.4.
  • Will you sell me any of the lenses in the case?
  • Do you actually sell any S2′s?


If you make it down to the NY Photo Festival today and want to give Leica a hard time, ask them any of the questions above.  They answer them all day long and ints probably part of their initial training.  Leica is a company with many mysteries.  Whether we wonder why they continue to release “special editions” while we are waiting for lenses or why the R line has come to a crushing halt, they often leave us wondering.  But as long as the gear performs the way it does, we will keep coming back.

I will be down there around 11am-12pm if you want to say hi.  And if your rent an M9 or an X1 today enjoy it.  The Summarit Lenses, of which I have only shot the 75mm and the 90mm, are impressive especially at their price point.  I say open them up to f2.5 and let the pictures fly.

The event details are below.





Share your photographic story with images of unmatched brilliance. Leica Camera invites patrons to channel their inner artist and experience photography with two of the world’s finest cameras, the Leica X1 and M9, throughout the duration of the New York Photo Festival. 

Leica is synonymous with superlative German engineering and a special culture of the picture and represents mastery in optics and mechanics, high-quality design and outstanding craftsmanship. The Leica X1 delivers the best picture quality among compact cameras and features a professional CMOS sensor that is as large as those in high-quality SLRs combined with an exceptional Leica lens. As the world’s smallest full frame digital camera, the Leica M9 carries the proud heritage of the Leica M system into the digital age.

WHAT: During the New York Photo Festival, Leica will have coveted X1 and M9 cameras on-site for complimentary loan for a period of up to three hours. Patrons may also participate in complimentary Leica Akademie Lectures that teach the art of photography by providing insight on how to capture breathtaking imagery through the viewfinder of a Leica Camera. Small class sizes and personalized interaction with an experienced Leica instructor inspires students to share images, techniques and insights. 

Photography enthusiasts, amateur and professional alike, are encouraged to participate in a Scavenger Hunt featuring notable Brooklyn landmarks. Following the clues, discover and capture some of the fascinating and historic sites of DUMBO and the surrounding areas in breath-taking quality.

The best images from the Scavenger Hunt will be selected by Leica and displayed in a showcase of photographic expression during an evening exhibition and reception on Saturday, May 14 from 5:00 p.m. to 7:00 p.m.

A credit card and ID must be provided in exchange for the borrowed camera. Participants may either bring their own SD memory card or purchase one on site.

WHEN: Wednesday, May 11- Sunday, May 15, 2011 

Festival Hours

Wednesday, May 11 – 5:00 p.m. to 7:00 p.m.
Thursday, May 12 – 12:00 p.m. to 10:00 p.m., Leica Akademie Lecture at 4:00p.m.
Friday, May 13 – 12:00 p.m. to 8:00 p.m., Leica Akademie Lecture at 4:00p.m.
Saturday, May 14 – 11:00 a.m. to 8:00 p.m., Leica Akademie Lectures at 12:00p.m. and 3:00p.m.
Sunday, May 15 – 11:00 a.m. to 7:00 p.m., Leica Akademie Lecture at 12:00p.m.

*All lectures will take place in the upstairs lounge of powerHouse Arena, 37 Main Street.

Leica Scavenger Hunt Exhibition

Saturday, May 14 – 5:00 p.m. to 7:00 p.m.

55 Washington Street

Brooklyn, NY 11201

WHERE: 1 Main Street 


Brooklyn, NY 11201








Add Comment Register

 Leave a Reply



You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>